"Leader" developed by salt tach sheep, characteristic advantage industry
Adhere to the high-rise plan, do the big Shengtai sheep industry, in recent years, the Yanchi County Party Committee, the county government will fully promote the standardization of the beach sheep, intensive operation, scale development in accordance with high-end, differentiated, branded development pathways.
Printing and distributing the "Implementation Plan for Salt Tan Sheep Industry", adhere to a blueprint to paint in the end, continue to invest 500 million yuan in various project funds, in the "salt pool beach sheep" standardized production, brand publicity protection, quality traceability, market development The key links are supported, establish and improve the joint mechanism of the interest sharing and risk sharing of "production, addition, sales" industry chain. The establishment of Ningxia Sanchi Tanyang Industry Group Co., Ltd. ("Toy Beach Group Co., Ltd.), establishing the county country three-level beach sheep association, implementing the beach farming in" county township, hometown village, village group, and all households " Marketing model. Formulated 28 standardized production technical procedures for salt and slaughtering and processing, and gradually realized the purchase price, market development, brand propaganda, marketing strategy, production standards and forage materials. Accumulated construction of 326 scale breeding parks, more than 1,000 large-scale farmers have been developed, and 300,000 cubic meters of silage pools were built. The annual development of artificial cultivation is more than 150,000 mu, producing 150,000 tons of green stone forage.
In 2020, the county is more than 3.2 million, the lamb production is 10,000, and the output value of the Taitan Sheep has reached 6.4 billion yuan. Adhere to high-value positioning, doing brightly, the famous excellent brand is closely around "Building a brand, the people", and Yanchi County always puts brand building as the top priority of the development of the beach industry, often vigor, brand Construction has made great progress.
In 2000, the Lan Sheep was identified as a national-level livestock and poultry variety resource protection variety. In June 2005, the "Salt Tan Sheep" origin proves the trademark.
2016 "Salt Tan Sheep" Geographical Logo Protection Products Out of the AQSIQ approves.
As of the end of 2020, the value of the salt pool beach lamb region has reached 100 million yuan. The beach lambs have sold more than 50 large and medium-sized cities in 28 provinces (autonomous regions, municipalities directly under the Central Government), "salt tach sheep" brand effect is increasingly high.
Adhere to the high-efficiency support, do the unclear increasing article in 5 years, Yanchi County has put into various support fund billions, combined with the actual development of the beach industry, and explored the support policy that meets farmers’ development needs; 2016, 2017 Supporting farmers’ construction standardized circles, expands the scale of beach sheep; 2017, 2018, mainly supporting pasture planting, feed unified distribution, demonstration households, enhanced peasant beach sheep breeding benefits, and annual income increasing 1700 yuan; 2019 Supporting the ability to strengthen the leading enterprises based on the Lan Sheep group company, stably increase the income of farmers, and continue to play the risking effect; 2020, integrate all kinds of project fund billions, continue to promote salt tach sheep standardized production, quality traceability, brand Propaganda and marketing four major systems, building the beach sheep cultural industrial park, support the development of the pasture industry, innovation online marketing model, focusing on the 74 poor villages in the county, adopting the city’s promotion method, accumulating 16981 in the county The breeding house signed a list of beam order breeding agreements, including 7677 sets of cardholders, with a total of 11.50 million orders, each subsidized 30 yuan, realizing high quality and excellent price of the beach lamb, the farmer, average income, increased income More than 120 yuan.
Adhere to high standards, and do the excellent production of the living industry’s main salt pool county to improve the overall benefits of the salt tach sheep industry, promote the main measures of farmers’ income, and vigorously developed land, tax, project support and other preferential policies. E-commerce logistics, leisure tourism, printing packaging and other supporting industries, promote the integration of one or two industry industries.
At present, the county has cultivated and strengthened 18 high-grade leading enterprises, nearly 500 family farms, more than 50 domestic farms, more than 50 goals online e-commerce direct stores. Development of 36 kinds of lamb series products, 48 ??kinds of wool series products, annual production of 5,200 tons of salt pool beach lamb processing products, 2230 square meters of beach wool processing products, realizing annual sales of 1.2 billion yuan. Next, the Yanchi County Party Committee and the county government will continue to be strong to do the best "salt tach sheep" brand, and the "salt tach sheep", "developing sheep", salt pool, "brand sheep", China ".
Source of data: Yanchi County Agricultural Rural Area.